Some of the things I notice, though, are lots of authors don't really know or understand how to use Twitter. I never really got into Twitter until recently and I find it fun. I'm learning as I go all the time.
For instance, I'm learning a bit of the lingo. Things like #FF, SO, #Amwriting and the like.
#FF = Follow Friday. This is where you list people you follow and feel like mentioning to help them get followers. I've been mentioned dozens of times and I'm close to reaching the 1,000 followers mark.
SO = Shout Out. I do this when I go under Connections to see who my new followers are. If I am already following them or choose to follow them at that point, I tweet a couple of shout out's to them, listing their user name. It helps a lot, especially when trying to build a follower base.
#Amwriting = just that. You're telling people you are currently writing. Share your word count. With the hashtag there, you're connecting with other people in this thread and more than just your followers can see this. There is also #amreading, #Amediting and similar things.
I've got lots of publishers, reviewers, editors and authors in my list of people who follow me and I follow back. I am just now finding people to follow who play Lord of the Rings Online. Even World of Warcraft. I've been trying to tweet every blog post I read, but sometimes forget. But I am trying to make it part of my routine. Oh, and if you don't know what a hashtag means on Twitter, Google it! I have found lists of definitions.
Other promotions I've seen are banners and book trailers. Two things I am currently gearing up to do. I have a couple of book trailers I've done for people (for free) simply because I'm learning and trying to get a feel of just how much to charge. Sorry, I don't have special equipment to make super spectacular, mini movie book trailers and so I feel $450 is just far too much. Yes, I know about the licensing needed, but again, I'm learning a LOT about this and still think that's too much money for some of the trailers I have watched. Seriously.
I also hear about bookmarks and postcards. I wonder, is this really something that is still a good promotional tool? Bookmarks, maybe. Postcards? Dunno. I would think, not so much. But I am going to do bookmarks and I already have my new author trading card from Word Weavers.
|My Word Weavers Author Trading Card|
At this stage, finding reviewers for my book is definitely not a problem. But what if you don't know reviewers? There are reviewers everywhere. There are review groups everywhere as well. If you are a reviewer, list where you are willing to post the reviews. When I review a book, I post it everywhere the author needs or wants me to post. The more exposure the better.
So what do you do? What do you think of Twitter? Do you do something out of the ordinary to promote your books?